» Google, Apple, and Skype: The World’s Most Influential BrandsTelecommunications Industry News

Telecom News Editorials Reports Glossary

Google, Apple, and Skype: The World’s Most Influential Brands

6:00 am on January 23, 2006 | Category: Business

Major internet and technology companies largely dominated a recent survey about the brand names that had the most effect on our overall lives in 2005.

Internet search giant, Google reclaimed the top spot on the BrandChannel.com survey, which was snatched by Apple Computer last year. Apple, meanwhile, managed to keep a respectable second place, while internet telephony provider, Skype came in at number three.

The worldâ€™s top cell phone maker, Nokia, also managed to make quite an impact with first place in Europe, while Samsung and LG placed strongly in the Asia Pacific region.

The fact that so many internet and telecommunications companies are seen as highly influential brand names goes a long way to show how the advancement of technology is affecting the day-to-day lives of ordinary people. And surveys like this one provide one more incentive for these companies to innovate and come up with high impact products to match their high impact brands.

Telecommunications Industry News