Telecommunications Industry News
AT&T Announces Subscription-Based Broadband Television Service
7:33 am on September 13, 2006 | Category: Internet, Telecom Services, Television
America’s largest telecommunications provider has unveiled an innovative new streaming television service for high-speed internet subscribers.
AT&T’s new service will start by offering 20 channels of video content, including existing cable channels like Bloomberg Television, History Channel, Food Network, and the Weather Channel, as well as a significant amount of made-for-broadband TV.
AT&A Broadband TV, as the new service is called, will cost $19.99/month, on top of the cost of a broadband internet connection. The service itself will be available to all high-speed internet subscribers in the United States, but only AT&T DSL customers will have access to the Fox News Network, due to a recent “rights issue†with Fox.
Daniel York, the vice president of programming at AT&T, says that the Broadband TV offering is part of the company’s master plan for exposing the masses to a “digital lifestyle.†To get there, the telecom giant will need to leverage all three “screens†(PCs, TVs, and cell phones), York explained.
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Published by TeleClick Enterprises
Edited by Jeremy Maddock
