Live Radio Comes to Cingular Cell Phones

Telecom News Editorials Reports Glossary

6:00 am on September 12, 2006 | Category: Business, Wireless, Cell Phones, Multimedia

Radio giant, Clear Channel Communications, has unveiled an America-wide mobile strategy to extend its local radio brands into the world of mobile phones.

Cingular Wireless customers will now be able to listen to live radio on their handsets, as well as download feature content, send SMS song requests, and access constantly updated traffic information for just $2.99/month.

Z100 (WHTZ-FM), a Top-40 music station in New York, is now available in this manner. Clear Channel hopes to extend the service to 100 more of its radio stations over the next 12 months.

“By connecting listeners to their favorite radio stations via cell phone, and adding interactive features, Clear Channel has found an additional platform to deliver on-demand entertainment to, and drive listening among its active, on-the-go audiences across the country,” said CC Radio’s executive vice president of distribution development, Jeff Littlejohn.