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Cell Phone Carriers Must Innovate to Preserve Enterprise Wireless Revenue

6:30 am on April 10, 2007 | Category: Business, Cellular, Telecom Services, Wi-Fi, Wireless, Wireless Technology

Wireless carriers will have a tough time maintaining enterprise voice revenues in the coming years, warns a recent report by Analysys, as new technologies allow companies to bypass expensive cellular services.

As the availability and features of VoIP and fixed-mobile convergence continues to improve, many corporate customers will be able to reduce their wireless spending by over 30%, Analysys predicts.

“Companies are spending over 80% of their call bill on mobile services, and that is causing them to turn to new technology looking for savings,” explained analyst, Margaret Hopkins, who authored the report.

“Wireless gateways, VoIP and Wi-Fi offer them ways of cutting this bill that are independent of the network operators. Operators need to come up with innovative services to minimize the revenue leakage,” Hopkins went on to say.

The report specifically recommended that carriers launch corporate home-zone services based on femtocells, so as to discourage the use of dual-mode Wi-Fi cell phones, which have the potential to greatly reduce enterprise wireless revenues.

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