Research In Motion Ends 2007 with 10% of Global Smartphone Market

6:15 am on December 31, 2007 | Category: Business, Cell Phones, Email, Mobile Devices, PDAs, Wireless

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Ontario-based BlackBerry manufacturer, Research In Motion, will end this year with approximately 10% of the global smartphone market, according to ABI Research, making it second only to Nokia among smartphone vendors.

RIM’s market share has steadily increased over the last five quarters, growing from 7.2% in Q3-2006 to 9.5% in Q3-2007. The company’s user base remains predominantly North American, however, and RIM is now faced with the challenge of expanding into Asia Pacific and other regions.

“In addition to operator partnerships, RIM needs to grow both its R&D and manufacturing capabilities to expand and increase its presence in markets beyond North America and Europe,” commented ABI Research analyst, Shailendra Pandey. “Considering the growing opportunities in the Asia Pacific region, a manufacturing and R&D presence in India or China can help RIM in shipping more devices and reducing overall costs.”

A special focus on the enterprise market, specifically business email, has helped RIM establish itself as a leading wireless device maker with higher Average Revenue Per User than most of its rivals. Enterprise customers have proven that they willing to splurge on higher-priced smartphones when the design is innovative and the feature set is right.

ABI Research expects the company to continue performing strongly in the coming year, so long as it continues to develop new designs, innovative features, and improve its User Interface to stay ahead of the competition.

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    1. I’m thinking about buying a BlackBerry, like most people, I use a regular cell phone with cheap unlimited data plan. The best mobile-friendly portal for us is http://a1r.mobi (for guys) and http://a1r.mobi/me (for women). Both offer news, entertainment, live chat, forums, e-mail, and 411. From either site, you can easily get to everything you want – fast and everything is mobile-friendly. Most people with low-end web-enabled cell phones don’t even use the feature because they don’t know how, that it even exists, or think it may be too expensive (check your carrier plans). The main reason I didn’t use my mobile phone at first was it was too much of a pain to find truly mobile-friendly sites. Most sites took too long to load, looked terrible when they did load, and often just froze. http://a1r.mobi is much better. Try it out on your own cell phone and see for yourself. Like me, you may decide you don’t need to trade up to a smartphone to enjoy web browsing. Of course, if you can afford a new BlackBerry, I’m sure these sites would also be helpful.

      Comment by Marissa Kent — January 1, 2008 #

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