NTT DoCoMo Trails Softbank and KDDI in Wireless Subscriber Growth

3:05 pm on January 15, 2008 | Category: Business, Telecom Services, Wireless

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Japan’s third largest mobile phone operator, Softbank, led competitors in terms of subscriber growth in December, adding 210,800 new subscribers over the course of the month, and bringing its total customer base to 17.61 million.

Softbank was followed by KDDI, which posted net subscriber additions of 138,600 in December, for an end-of-year total of 29.19 million customers.

Market leader, NTT DoCoMo, trailed its smaller rivals, adding just 121,500 new users, for a nationwide total of 53.15 million. 27,900 of DoCoMo’s new customers signed on to the so-called “2in1” service, which allows customers to have two phone numbers and email addresses for a flat monthly fee.

Meanwhile, Emobile, a newcomer to Japan’s wireless market, added 83,600 new customers in the final month of 2007, giving it a subscriber base of 205,900.

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    Edited by Jeremy Maddock