Telecommunications Industry News
AT&T to Provide Exclusive Coverage of Beijing Olympics on U-verse
5:50 am on March 18, 2008 | Category: Telecom Services, Television
America’s leading telecommunications provider, AT&T Inc., has announced plans to offer exclusive, behind-the-scenes coverage of the 2008 Olympics in Beijing, China, as part of its U-verse TV service.
An official sponsor of this year’s Olympics, AT&T will launch “Team USA On Demand†as a new category of Video On Demand programming, available at no extra cost to U-verse IPTV subscribers.
“The Summer Olympics is one of the biggest events of the year, and we’re excited to give U-verse TV customers exclusive, front-row access to their favorite Olympic sports and athletes,” said AT&T’s head of programming, Dan York. “The behind-the-scenes preparation and stories bring U-verse TV customers closer to Team USA as they cheer the team on to the gold.”
Related Articles:
- None Found
No Comments yet »
RSS feed for comments on this post.
Leave a comment
Published by TeleClick Enterprises
Edited by Jeremy Maddock
